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Contents

The Real Reason Our Company Has a Poor Employee Experience

Insight

The Real Reason Our Company Has a Poor Employee Experience
Technical silos and complex approvals hinder employee experience and performance. In the AX era, what structures boost employee engagement? Discover how to transform employee experience right now.
The Power of Personalization Revealed by Spotify Wrapped ②

Trend

The Power of Personalization Revealed by Spotify Wrapped ②
The core driver of brand loyalty lies in forming an emotional bond with customers. We present a business strategy that builds sustainable partnerships by delivering personalized experiences.
The Power of Personalization Revealed by Spotify Wrapped ①

Trend

The Power of Personalization Revealed by Spotify Wrapped ①
We analyze the factors behind the popularity of year-end summary content and examine the background behind the rise of personalized marketing, which transcends the limitations of one-size-fits-all messaging.
Is our team J-type? P-type? A Collaboration Tool Selection Guide and Synergy Strategy Based on ‘Work MBTI’

Insight

Is our team J-type? P-type? A Collaboration Tool Selection Guide and Synergy Strategy Based on ‘Work MBTI’
A team's work style determines collaboration efficiency and is key to selecting the right tools. We explore strategies for comparing tools based on a team's 'work MBTI' and leveraging them in a complementary manner.
Price Decoding: A New Formula for Consumption Unveiled

Insight

Price Decoding: A New Formula for Consumption Unveiled
In 2026, the phenomenon of ‘price decoding’ is expected to become prominent. This article forecasts the future of mainstream products triggered by this trend and explores strategic corporate responses.
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