After the May holiday season, which was short of breath until Children's Day, Parents' Day, and Buddha's Birthday, e-commerce operators are now catching their breath for a while. However, from the summer season in July and August to the end of September and December, the response to operations continues throughout the year. Now that it is no longer enough to respond to the peak season, it is time for a sustainable long-term strategy. In this content, we will look back on the reality of e-commerce operations that are repeated every season and see how AI automation can be a strategy for restoring stamina.

The more repeated the operation, the more automation is needed⚙️

The method of planning promotions in a hurry just before the holidays and manually handling everything from event registration, coupon issuance, customer response, and inventory adjustment is still repeated at many operational sites.

As a result, slow campaign execution can lead to missed major exposure, heavy customer calls, delayed response, and sales projections can often lead to understock or build-up. The problem is that this situation doesn't just happen in certain seasons, it continues throughout the year. The fundamental way to reduce this operational burden is through "AI-based automation."

According to the McKinsey report, the introduction of AI and automation technology is a change that needs to be redesigned beyond simple work efficiency. In particular, organizations that have introduced automation to routine tasks showed three times higher job immersion, and the figure increased by up to six times in an environment where the organization's support and psychological stability were combined.

AI automation is more than just about reducing repetitive tasks. It can be a strategic option to reduce the stamina of operators and increase the immersion and resilience of organizations.

Before and after the introduction of AI, what will be different?🤔

AI Automation, if you're at a loss, start here☝️

AI automation does not start with the introduction of a grand system. One of the things that you still repeat in practice is, "Do I not have to do this myself?"

For example, the hassle you feel in practice now, such as a new campaign every time, or responding to frequently asked questions, may be a sign that automation is needed soon.

In recent years, various AI-based automation tools have emerged that practitioners can set up and operate themselves to reduce such repetitive tasks.

Among them, PLATEER's "X2BEE AI Apps" is drawing attention as it can improve the commerce customer experience, increase operational efficiency and content productivity, and automate marketing activities to help increase sales.
➡️Find a clue to automated operations with 'X2BEE AI Apps' now (click!)
➡️Experience innovative e-commerce AI services (click!)

AI automation is no longer a technology of the distant future. It is the most practical strategy to streamline the operational processes that are repeated every season and to keep your team fit. The more you repeat it, the more depleted you are, and from now on, it's time to prepare for the next peak season with the "operational pacemaker" called AI.

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